2022

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Top Seven Legal Marketing Tactics to Finish the Year Strong?

Attorney at Work

Prepare for a profitable year ahead. Seven top legal marketing tactics to help your law firm finish the year with a bang. The post Top Seven Legal Marketing Tactics to Finish the Year Strong? appeared first on Attorney at Work.

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AI Year in Review: A Busy 2022 for AI and IP Promises Even More in 2023

IP Watchdog

In general, the adoption of artificial intelligence (AI) and machine learning technologies has the potential to impact society in many ways. These technologies can automate tasks and make them more efficient, which can lead to job displacement and other economic impacts. They can also be used to make decisions that affect people's lives, such as in the criminal justice system or in hiring, which raises ethical concerns.

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Take the Lead (Part I): How to Build a Modern Law Firm Intake System

MyCase

The COVID-19 pandemic restrictions were like a figurative asteroid that violently crashed through the shared expectations of lawyers around client intake —in much the same way that a literal, giant asteroid sent dinosaurs scrambling in all directions. Eventually, the remaining dinosaurs evolved, and–if you believe (spoiler alert) the end of Jurassic Park–they became birds and took flight. .

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Make Money Monday:  Should Lawyers Use TikTok?

My Shingle

In the past four years, the social media platform TikTok grew exponentially, now boasting a billion users a month averaging 850 minutes on the app. Interesting data, but should lawyers be using Tiktok? You might be inclined to respond “hell yes!

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5 Ways to Figure Out What You Want

Attorney at Work

Jamie Spannhake | Why is it so hard to figure out what we want? Let's take a new approach. The post 5 Ways to Figure Out What You Want appeared first on Attorney at Work.

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Cybersecurity Trends: 25% of Law Firms Have Been Breached

Attorney at Work

What We Learned in 2021. In December 2021, Dave Ries, a frequent co-presenter with the authors, wrote an excellent summary of the cybersecurity portion of the ABA’s 2021 Legal Technology Survey Report. Perhaps the most striking statistic is that 25% of the survey’s respondents reported that their law firm had been breached at some time. Clearly, law firms are an attractive target for cybercriminals — with a plethora of data about so many people and businesses, law firms are a one-stop-shop for h

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Lawyers: Why Is It So Hard to Ask for Help?

Attorney at Work

Asking for help is crucial to your success, both personally and professionally. Here are five ways to get better at asking for it and accepting it. Lawyers are expected to always know the answers, handle the pressure and not make mistakes. Wow! No wonder our jobs can cause us so much stress! Even when we are meeting these unrealistic expectations, we can benefit from letting others help us.

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Law Firms of All Sizes Can Easily Integrate AI Tools Into eDiscovery

Attorney at Work

Artificial intelligence tools have become prevalent in legal practice, particularly in eDiscovery. That doesn’t mean, however, that law firms and litigation support teams have been quick to embrace them. Despite their benefits, many legal organizations have been hesitant to implement AI tools. AI Hesitation. In the ABA 2020 Legal Tech Survey , 23% of law firms reported not being interested in AI, while 34% said they didn’t know enough about AI to speak to their firms’ interest.

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Law Firm Telephone Etiquette Best Practices

Attorney at Work

Attorney Noble McIntyre shares best practices for rolling out the welcome mat for new clients. First, tips for law firm telephone etiquette. Once someone contacts your law firm, everything — from the receptionist’s demeanor to the conference room decor — can affect whether that person will sign on as a client. So does your practice project a welcoming image or are you sending a different message to prospective clients?

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Managing Stress: 6 Steps to Becoming a Healthier Lawyer

Attorney at Work

The pressure of being a lawyer takes its toll on your health and happiness. Here are a few tips for managing stress and learning to focus on your health first. Table of contents Preventing the Trainwreck: 6 Steps for Managing Stress and Health 1. Establish Your Baseline 2. Become Body Aware 3. Make Good Food Choices 4. Step Up Your Exercise Routine 5.

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5 Benefits of Launching a Law Firm Website 

Attorney at Work

Sooner or later, every lawyer in solo or small firm practice asks themselves whether they should create a law firm website — or how long they can put it off. Given all the unknowns — cost, scope, disruption — they may wonder whether launching a law firm website is really necessary, especially if they already have a robust digital presence. Maybe you have started by claiming a free Google business profile for your law firm and using social media to connect with potential clients.

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Clients Are Spending More on Legal Tech: Can Smaller Firms Keep Up?

Attorney at Work

Law firms of all sizes are feeling pressure to meet client demand for both tailored services and greater efficiencies in this rapidly changing industry. Legal teams are being pressed to control costs and better respond to changing regulatory and risk management obligations. In response, they are investing more in automation, advanced analytics and other technologies that will help them manage the workload.

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Don’t DIY Your Legal Data APIs

Attorney at Work

Josh Blandi | Why lawyers should use Managed Services Providers for API integrations. The post Don’t DIY Your Legal Data APIs appeared first on Attorney at Work.

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Why Legal Teams Are Joining the Low-Code Revolution

Attorney at Work

ContractPodAI's CTO discusses how low code is changing the way the legal industry carries out work. The post Why Legal Teams Are Joining the Low-Code Revolution appeared first on Attorney at Work.

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How to Take a Vacation

Attorney at Work

I recently took a two-week vacation: 11 days in Hawaii. It was amazing. It was the perfect balance of activity, relaxation and adventure. What struck me most, though, was when I returned home. On the night before returning to work and clients, I thought: “I am so excited to go to work tomorrow, to meet with clients!” It made me realize that it had been a really long time since I felt excited about going to work the next day.

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Q&A With Heather Oden: Ball Janik’s COO on the Role Legal Ops Plays Today

Attorney at Work

Attorney at Work’s new “You at Work Spotlight” series focuses on the crucial role business professionals play in law firms of all sizes — including newly emerging career options in the legal industry. In our first interview, we focus on the role of the chief operating officer and the demands the pandemic has placed on legal operations. Heather J. Oden is the Chief Operating Officer at Ball Janik, LLP , based in Portland, Oregon, where she oversees the whole gamut of the firm’s business operation

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Boredom Is a Gift: Unlock a Powerhouse of Creativity and Problem-Solving

Attorney at Work

Boredom is good for you and might just be the secret key to getting your life back on track. Normally I pepper my articles with data from carefully researched scientific papers and quotes from reputable writers in established magazines, but this one is different. This is from the heart. People outside of law don’t think of it as a creative field. Like a recent meme I shared, maybe a million times too many, they think of attorneys as “attack librarians.” That is not too far off the ma

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Eloquence Makes Every Word Important

Attorney at Work

Eloquent speakers understand that in every setting, every minute should be informing, perhaps delighting, your audience. Every lawyer needs to speak with colleagues, clients and prospects. Litigators need to address the court and sometimes jurors. Some lawyers give formal presentations. To develop eloquence for these situations, understand what eloquence is.

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A New Year Unfolds With Artificial Intelligence: Five Legal Tech Predictions for 2023

Attorney at Work

Nicole Clark maps out a few of the most important innovations to expect in the coming year. The post A New Year Unfolds With Artificial Intelligence: Five Legal Tech Predictions for 2023 appeared first on Attorney at Work.

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Top Digital Marketing Trends for Law Firms in 2022

Attorney at Work

Whether you manage your firm’s digital marketing strategy yourself or outsource your marketing, lawyers — especially small law firm owners — need to stay on top of the latest digital marketing advancements to ensure their websites continue to drive potential clients their way. As we round out the month of January, let us take a look at the top digital marketing trends for 2022.

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What You Can Learn From Case Setbacks

Attorney at Work

Every lawyer has had some type of case setback — whether it’s the judge deciding for the other party on a motion, losing the case, or being fired by a client. It doesn’t matter how good you are, or how many years you’ve been in practice, even minor setbacks can cause stress and feelings of […]. The post What You Can Learn From Case Setbacks appeared first on Attorney at Work.

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LinkedIn Profile Update: How to Stand Out in 4 Simple, Achievable Steps

Attorney at Work

Here’s how to conduct a thorough LinkedIn profile update — because when your business is running on virtual connections, a stale profile isn’t going to cut it. Dismissing LinkedIn as the “boring” social media network, many professionals are content to slap an outdated photo on their profiles, dash out a nondescriptive tagline, and call it a day (then, promptly forget about the platform for another 16 months).

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Building a Law Firm That Pays You First

Attorney at Work

When you started your law firm, it was probably just you — and maybe a paralegal or assistant. Then more business came in and you were working crazy hours, so you hired. You didn’t really care what you paid in salaries; you just needed the help. When somebody said they needed something, you usually said fine, “Order it!” Because in the beginning, you were making really good money.

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Branching Out to Expand Your Clientele

Attorney at Work

As a sports fan, I always like reading about “coaching trees.” Coaching trees are like family trees but they show how one coach produced other successful coaches who went on to other teams. While there is some disagreement about who has generated the greatest tree, many will point to Bill Walsh, one of whose early “branches” was Mike Holgren, whose own branches produced Andy Reid and Jon Gruden.

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Struggling to Reach Potential Clients? Find the Middleman

Attorney at Work

To reach your target potential clients, focus on building relationships with referral sources who are “gatekeepers.” . Recently, I was talking with a gentleman about his shoulder replacement surgery. He said he knows an anesthesiologist who had recommended the surgeon. The anesthesiologist told him, “I’m in the operating room and see all the surgeons at work.

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Removing Succession Planning Obstacles

Attorney at Work

Roy Ginsburg | If you want your best clients to stay when your baby boomer lawyers leave, succession planning is the most effective insurance policy. The post Removing Succession Planning Obstacles appeared first on Attorney at Work.

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Retirement and the Unexpected Return to the Office

Attorney at Work

Retirees returning to work is a rising trend in the workplace. Camille Stell interviews attorney Will Graebe on his unexpected return to work and lessons learned. Millions of Americans left the workforce during the pandemic, 4.2 million people between March 2020 and July 2021. According to U.S. Labor Department data, 2.4 million of those were older workers.

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The Enemy Within: Are Your Thoughts Sabotaging Your Success?

Attorney at Work

One of the most important steps in mental and emotional health is to be aware of your inner thoughts. Over the past few decades, we have discovered a great deal about how the brain works, including how trauma, stress and anxiety affect our reality. For example, cognitive bias and burnout color how we feel about ourselves and the world. We really do view the world through colored filters that are created by our experiences.

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Legal Pricing: Good Lawyers Talk Money With Their Clients

Attorney at Work

If you were to believe everything being written about legal services today, you might think lawyer-client relationships have boiled down to one thing: legal pricing. Yet in my conversations with clients, fees rarely are the first thing mentioned or the most important factor used to evaluate relationships with outside counsel. Don’t get me wrong. All clients are cost-conscious, particularly these days.

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Redefining What It Means to Be ‘Responsive’ to Clients

Attorney at Work

Is your hyper-responsiveness creating email overload and more stress? Finding focused time to get important work done requires defining “responsiveness” on your terms. Early in my legal career, I assumed that “being responsive” meant that I needed to respond immediately to emails from clients and colleagues. As a result, I spent a significant amount of my normal working hours in my inbox playing digital ping pong.

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Marketing Tips: When You Don’t Know What to Write

Attorney at Work

At a recent webinar in connection with my book “ Women Rainmakers’ Best Marketing Tips ,” an audience member said she wanted to write as part of her marketing plan, but couldn’t think of anything to write. What should she do? Fodder for your blog, email alerts, social media posts, and professional articles is everywhere. You only need to recognize it.

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Our Law Firm Is Too Small to Be in Danger From Cyberattacks – Wrong!

Attorney at Work

Think Again About the Cybersecurity Risks of Small Law Firms. It is astonishing how often small law firms tell us that they are too small to be at serious risk for cyberattacks. Anecdotally, we can tell them of many successful attacks on small law firms, though our knowledge is derived from successful attacks where we’ve been called in to investigate or remediate the damage, so we cannot identify the law firms.

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Five Ways to Make Meetings Matter

Attorney at Work

Making meetings effective and productive is no easy feat — especially in the age of Zoom. To be effective, meetings need to engage the talents of the people involved, work to achieve the group’s specific goals for the moment — and do so in a way that’s contextually sensitive to the world around it. Many leaders fall back on arbitrary blanket rules that no one really follows — like the leader who declared all meetings in the company could last no more than 20 minutes.

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Work Faster With a Few Simple Adobe Acrobat Customizations

Attorney at Work

The Adobe Acrobat DC interface brought about significant interface changes when it was released. As they continue to release updates, finding commands quickly can still be a challenge. These tips, adapted from Affinity Consulting Group ’s “ Adobe Acrobat for Legal Professionals ,” show how making a few simple interface customizations will enable you to work more efficiently and effortlessly find commands.

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The War for Talent: Great Expectations

Attorney at Work

Wendy Merrill | If you haven't recently reviewed and documented expectations of associates, partners or staff, it is time to do so. The post The War for Talent: Great Expectations appeared first on Attorney at Work.

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How to Change Your Law Firm Name

Attorney at Work

As more states are allowing law firms to use trade names instead of maintaining the outdated requirement that firms be named after current or former partners, you may be considering rebranding your firm. I’m in the process of rebranding my firm (more on that in a future post), and I want to share the 10 steps I went through to change my law firm name in Arizona.

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Analog Attorney Gifts for Attorneys Who Analog

Attorney at Work

We've said it before: A fountain pen is a perfect gift. Here are seven great ones. The post Analog Attorney Gifts for Attorneys Who Analog appeared first on Attorney at Work.

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